{"product_id":"design-create-thrill-the-power-of-graphic-design-to-spark-emotions-paperback","title":"Design, Create, Thrill: The Power of Graphic Design to Spark Emotions - Paperback","description":"\u003cp\u003eby \u003cb\u003eSara Caldas\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003eIn this book, the author presents the perspectives of several authors and designers on how to achieve an emotional graphic design. Even though they are not absolute truths and there is no guarantee that if a designer follows those principles people will be emotional attached to the work, they will certainly bring them closer to that. Emotional design is a design that reflects on the crucial role emotions have in the human ability to understand the world, promising to enhance the quality of life of its audience. A successful emotion-driven design improves the relationship between the audience and the 'product', creating deep emotional bounds between the two. There are already many theories talking about emotional design in product design, industrial design, and even web design. But what about graphic design? This book aims to bring the graphic designer closer to delivering an emotion-driven design. \u003c\/p\u003e \u003cp\u003eDesigners quoted: \u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAUSTRALIA: \u003c\/strong\u003e Motherbird (Melbourne).\u003cstrong\u003e BELGIUM: \u003c\/strong\u003e Teresa Sdralevich (Brussels).\u003cstrong\u003e CANADA: \u003c\/strong\u003e Dejan Djuric-Leo Burnett (Toronto); Marian Bantjes (Bowen Island). \u003cstrong\u003eFRANCE: \u003c\/strong\u003e Emmanuelle (Paris); Grapheine (Paris).\u003cstrong\u003e GERMANY: \u003c\/strong\u003e Miki And Tilmann-The Simple Society (Berlin\/Tokyo).\u003cstrong\u003e IRELAND: \u003c\/strong\u003e Daniel Gray-Us Two (Dublin). \u003cstrong\u003eITALY: \u003c\/strong\u003e Benetton Press Dept. (Ponzano).\u003cstrong\u003e JAPAN: \u003c\/strong\u003e Yuta Takahashi (Tokyo).\u003cstrong\u003e PORTUGAL: \u003c\/strong\u003e Clara Vieira-Claan (Porto); Joao Machado (Porto); Nuno Coelho (Porto). \u003cstrong\u003eSPAIN: \u003c\/strong\u003e Isidro Ferrer (Madrid); Javier Jaen (Barcelona); Juan Mingarro-Brosmind (Barcelona); Pau Garcia-Domestic Data Streamers (Barcelona); Rafa Soto-Herraizsoto (Barcelona); This Is Umami (Barcelona); Veronica Fuerte-Hey Studio (Barcelona). \u003cstrong\u003eSWEDEN: \u003c\/strong\u003e Fredrik Ost-Snask (Stockholm). \u003cstrong\u003eSWITZERLAND: \u003c\/strong\u003e Cornelia Nuenlist-Walker. \u003cstrong\u003eTHE NETHERLANDS: \u003c\/strong\u003e Kesselskramer (Amsterdam). \u003cstrong\u003eUK: \u003c\/strong\u003e Camille Walala (London); Chineasy (London); Kirstie-Visual Editions (London); Luke Whittaker-State of Play (London); Jan Eumann-Wolffolins (London, New York, San Francisco).\u003cstrong\u003e US: \u003c\/strong\u003e Aiga Get Out The Vote (New York); Brian Gartside (New York); Bridget Teixeira-The Phluid Project (New York); Candy Chang (New York); David Carson (New York); Dear Data (New York\/ London); Matt Dorfman (New York); Adam J. Kurtz (New York); Milton Glaser Studio (New York); Erika Zorzi-Mathery Studio (New York); Gosbinda Vizarretea-Sagmeister \u0026amp; Walsh (New York).\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003eSara Vieira Caldas is a Portuguese graphic designer based in Barcelona. After a bachelor degree in Communication Design at the School of Fine Arts of the University of Porto, she moved to the Barcelona (Spain) to enrol in a Master Degree at prestigious ELISAVA design school under the same topic. Her final project has been awarded the Silver Category at the 3rd ELISAVA Professional Edition Awards'15. Her education brought her into contact with different areas of visual communication, such as branding, illustration, and editorial design. This wide set of influences sparked her interest around the theme of Emotional Design. Currently working as a Visual and UI Designer, she designs intuitive digital platforms for some of the most important banks and insurance companies in Spain, as well as for the European Commission.\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 184\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.7 x 9.8 x 7.6 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e November 26, 2019\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":52153472745703,"sku":"9788417656027","price":29.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0793\/8329\/8279\/files\/57915892d5f18f642e7542f33600ecce.webp?v=1780457619","url":"https:\/\/skinnonsmooth.myshopify.com\/products\/design-create-thrill-the-power-of-graphic-design-to-spark-emotions-paperback","provider":"SkinnOnSmooth","version":"1.0","type":"link"}