Starting & Running a Food Truck Business: Everything You Need to Succeed with Your Kitchen on Wheels - Paperback
by Alan Philips (Author)
Become a mobile food mogul with advice from an industry expert
This book is fully stocked with everything you need to know to join the ranks of foodies-on-wheels. A sure path from start to success with your mobile restaurant, you get: - A primer on the food truck industryAlan Philips started his culinary career at age 16, when he finished high school early and went to work as a cook for celebrity chef Wolfgang Puck. After studying at Cornell University's School of Hotel Management, Philips became an entrepreneur, starting his own marketing group for hotels and restaurants. As the founder of the Guerilla Culinary Brigade, he launched several "pop-up" dining projects in New York City. Philips wrote his first book, The Complete Idiot's Guide to Starting a Food Truck Business, in 2012, and now works as marketing executive among his many other ventures.
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