The Psychology of Price: How to Use Price to Increase Demand, Profit and Customer Satisfaction - Paperback

The Psychology of Price: How to Use Price to Increase Demand, Profit and Customer Satisfaction - Paperback

$21.99
Sale price  $21.99 Regular price 
Skip to product information
The Psychology of Price: How to Use Price to Increase Demand, Profit and Customer Satisfaction - Paperback

The Psychology of Price: How to Use Price to Increase Demand, Profit and Customer Satisfaction - Paperback

$21.99
Sale price  $21.99 Regular price 

by Leigh Caldwell (Author)

Explaining the science behind pricing, The Psychology of Price has practical, jargon-free advice on pricing strategies and techniques that can be immediately applied. Includes a toolkit to work out the price point for any product plus expert tips to help businesses understand consumer behaviour and achieve higher sales.

Number of Pages: 248
Dimensions: 0.87 x 8.43 x 5.28 IN
Illustrated: Yes
Publication Date: September 06, 2022

Intentional design

We make things that work better and last longer. Our products solve real problems with clean design.

Quality first

We obsess over the details and strive to deliver the best products at the best prices, every time.

Customer care

We're always on your side: keeping our loyal customers happy is our top priority and number one goal.

At the heart of every product lies a unique story, driven by our passion for quality and innovation. Each item enhances your everyday life and sparks joy.